All Marketers are Liars

When you cant think of something to blog about, it's the perfect time to dig into your archives and find a nice video to put up here.

A great talk by Seth Godin entitled 'All Marketers are Liars', the talk is about Permission Marketing, a concept Seth came up with. This was hosted by Google and is one of my favorite marketing videos on youtube. Some great concepts to challenge the classic marketing mindset.

As reference, I mentioned a personal Permission Marketing case in a previous post